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Tech and online

Sharenting

The practice of parents regularly sharing photos, videos, and details about their children on social media. This can create a digital footprint for a child before they can consent.

In plain English

The practice of parents regularly sharing photos, videos, and details about their children on social media. This can create a digital footprint for a child before they can consent.

Why it matters

Sharenting can reveal where a child lives, the school they attend, and intimate moments they may later object to. The ICO\'s Children\'s Code stresses the principle of a child\'s best interests in data processing, which applies to family decisions too.

Risks and topics

This is practical educational content to support families. For case-specific concerns about a child's safety, contact the NSPCC helpline on 0808 800 5000 or your local safeguarding team.

Last reviewed: 2026-05-17