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Parent Journeys

Step-by-step guides for the situations parents actually face — milestones, requests, and incidents.

Most child safety advice is organised by topic — bullying, screen time, app X. Real parenting moments are different. They start with a request, an incident, or a worry. This section is organised the way those moments arrive in your day: “my child wants TikTok,” “they were sent a scary message,” “they’re going to a sleepover.”

Each journey gives you a calm read on how serious it might be, what to do first, what to say (and what not to say), settings to check, and when to escalate. If your child is in immediate danger, call 999.

Milestone or life event

Something has happened

Urgent

Scary message

What to do first when your child shows you a frightening message, threat, or unwanted contact online.

Urgent

Photo request

What to do when your child tells you someone online asked for a picture — including selfies, school uniform shots, or anything more explicit.

Immediate

Online blackmail

Urgent steps when someone is threatening to share images or videos of your child unless they pay money or send more material (sextortion).

Urgent

Disturbing content

What to do after your child has seen violent, sexual, or frightening content — including how to talk about it without making things worse.

Important

Online relationship

How to assess whether your teen's online partner is who they say they are — and what to do if you have concerns.

Important

Hidden account

What to do when you discover a second, private, or hidden social media account on your child's phone — without destroying trust permanently.

Important

Game spending

What to do when your child has run up charges in Roblox, Fortnite, FIFA, or another game — including how to get a refund and stop it happening again.

Important

Group chat exclusion

What to do when your child is being deliberately left out of group chats, removed from them, or talked about in chats they cannot see.

Important

After an incident

The days and weeks after something has gone wrong online — how to help your child recover, rebuild trust, and put safer habits in place without over-restricting.

Immediate

Being blackmailed

What to do if someone is threatening your child online — demanding money, images, or actions. Includes sextortion, the UK reporting routes, and why you should never pay.

Urgent

Scary message

What to do when your child gets a frightening, threatening, or disturbing message online — how to assess it, preserve evidence, and decide who to tell.

Child wants an app

Child wants a device

Behaviour or pattern

Important

Hiding apps

What it means when you find apps tucked inside folders, calculator-vault apps, or fake icons — and how to respond without blowing up trust.

Important

Bypassed controls

Your child has worked out how to disable parental controls. This is mostly a trust conversation, not just a tech fix.

Important

Refuses phone rules

Outright refusal to follow the phone rules you agreed. How to renegotiate without turning every evening into a fight.

Important

Gaming with older players

Your child is in voice chat or party chat with players much older than them. What to check and what to do.

Urgent

Sudden behaviour change

A noticeable change in mood, withdrawal, secrecy about devices. It can be many things — here is how to think about it carefully.

Urgent

Anonymous apps

NGL, Tellonym, Yubo, Wink, Hoop — what they are, why they're a problem, and how to handle it without shaming.

Important

Contacting the school

How to raise a safeguarding or online-safety worry with your child's school — who to ask for, what to say, what the school must do, and how to follow up.

Plan ahead

Gaming with younger kids

Roblox, Minecraft and other games younger children love — how to handle voice and text chat with strangers, in-game spending, and time limits without spoiling the fun.

Plan ahead

Class WhatsApp

Class and friendship group chats can turn into a source of bullying, exclusion, and late-night pressure. How to help your child navigate them and when to step in.

Plan ahead

Tween social media

Your 11–13-year-old wants to be on social media like their friends. How to decide, set it up safely, and stay involved as they take their first steps.

Plan ahead

Teen on Discord

Discord is huge with teenagers for gaming and communities — and mixes private servers with public ones full of strangers. How to help your teen use it safely.

This is practical educational content to support families. For case-specific concerns about a child's safety, contact the NSPCC helpline on 0808 800 5000 or your local safeguarding team.