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Important — Pinterest

Pinterest Introduces Body Image Content Controls

Pinterest has added new tools to limit content related to extreme dieting and idealised body imagery for users under 18.

Published: 2026-03-12

What Changed

Following criticism about the platform's role in promoting harmful body image content to teenagers, Pinterest has introduced a 'body neutrality' filter for accounts identified as belonging to users under 18. This filter limits the promotion of content related to extreme dieting, weight loss before-and-after imagery, and posts using certain hashtags associated with disordered eating. The filter is enabled by default for under-18 accounts but can be turned off — parents should be aware of this.

What to Review

  • Check whether your teen has a Pinterest account and whether it reflects their correct age.
  • Review the body image content settings within Pinterest (Settings > Content Sensitivity for accounts in the app).
  • Talk to your teen about the types of content they follow and engage with on the platform.

Parent Actions

  1. 1Ensure your teen's Pinterest account has the correct age registered to activate age-appropriate defaults.
  2. 2Discuss with your teen how 'inspiration' content on platforms like Pinterest can sometimes become unhealthy, and encourage following a diverse range of accounts.
  3. 3If you have concerns about your teen's relationship with body image content, consider seeking support from your GP or a service like Beat (beateatingdisorders.org.uk).

Full app guide

View the complete Pinterest safety guide

This is practical educational content to support families. For case-specific concerns about a child's safety, contact the NSPCC helpline on 0808 800 5000 or your local safeguarding team.

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Last reviewed: 2026-04-01