Metadata
Data about data. For example, a photo\'s metadata can include the date, time, and GPS location where it was taken, information that may be shared unknowingly.
Metadata is data about data, such as the date, time and GPS location automatically attached to a photo, which can be shared without the person realising it is there.
In plain English
Data about data. For example, a photo\'s metadata can include the date, time, and GPS location where it was taken, information that may be shared unknowingly.
Why it matters
Metadata can reveal where a child lives, where they go to school, or where they were when a photo was taken. Most social platforms strip metadata on upload, but messaging apps and direct file transfers often do not.
Related
Risks and topics
Frequently Asked Questions
This is practical educational content to support families. For case-specific concerns about a child's safety, contact the NSPCC helpline on 0808 800 5000 or your local safeguarding team.
Last reviewed: 2026-05-17